Avtor: Hana Repše (ALUO), Domen Rupnik (ALUO)
Programiranje: Jure Jeram (FRI)

Substitut X

Project Substitut X is a research about relations between human and merchandise like economical instrument of marketing or in the way of fetishism to brand. If a production of marketing is a wish becoming a need (necessity), project Substitut X is his substitut. Project is representing (fake) web shop with articles. User/buyer can make shopping like in the real web shops (the registration of personal information, contact, bank account number etc.) through selection of articles. When he is done he gets e-mail, which lets him know not just the concept of project but also the ingredients or components and recipe of the chosen article.

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